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Black Americans Are One of the Fastest-Growing Segments in Online Dating

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Is online dating capable of doing great things for the Black community?

 

Consider: Gallup reports that half of all Black Americans believe it's "very important" for couples to marry when they have a child -- yet according to research from Packaged Facts, more than six out of ten Black Americans are unmarried, thereby making that group the most unattached in America.

The solution may well lie in online dating, where African-Americans now constitute one of the fastest-growing segments of that market.

A passionate exponent of the belief that meaningful, lasting relationships are essential for building strong African-American families, Ron Worthy, Executive Director of BlackPeopleMeet.com -- the nation's leading online dating site for Black singles --- sees a tight connection between online dating and the integrity of the family.

A pioneer in Internet dating sites that serve the Black community, Worthy is available immediately to offer guidance and perspective to the emergence of online dating for targeted communities, citing the experiences of thousands of African-Americans who have found kinship at the site in their search for companionship, love and marriage.

BlackPeopleMeet.com is operated by People Media (www.PeopleMedia.com), the No. 1 provider of targeted online dating communities. Launched in 2002, BlackPeopleMeet has helped introduce tens of thousands of couples, with a majority of members ages 35-45. Every month, the site reaches 4 percent of the total Black population in the United States.

"In an ever more wired society, online dating has become recognized as one of the most effective ways for people to meet, and Black singles are one of the fastest growing populations within this trend," said Worthy. "As this population migrates from urban centers to suburban settings, an online community acts as a common meeting ground, a place to gather and find each other. Compared to traditional methods of meeting other singles, online dating offers the greatest pool of potential relationship partners, and it's certainly the most affordable option in today's difficult economy."

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Source: BusinessWire

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