After flooring users with its Gmail phone calls feature, Google set
the market abuzz with its new real-time search feature Google Instant
that was released at its Search Event.
The new version of Google search throws up search results simultaneously while the user is typing a search query. Google Instant speeds up the search process using predictive models.
According to Google, Instant isn't "search as you type" but rather "search before you type" as it starts predicting what a user actually wants to search.
Google Instant, as the name suggests, instantly picks up on what a user has typed and starts displaying probable results even before a user has hit the Enter key. It's a combination of Google suggests and live search results working in tandem.
According to Google, the feature is based on the pillars of Dynamic Results i.e. supposing user types "w" Google Instant will promptly display weather predictions of the location where the user is situated. Other key technology is Prediction whereby Instant starts predicting the actual query the user intends to type and lastly Scroll to Search that allows users to scroll through the predictions instantly.
Source: International Business Times
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