Sony hopes to challenge Apple's share of the digital music market by launching Qriocity, a video and music streaming service, before the end of this year.
The programme, which is scheduled to be released in five European countries including Britain this autumn, will eventually deliver video, music, games and e-books for use on Sony devices including TVs, the PlayStation 3 and Vaio computers.
It will compete directly with iTunes, while Amazon is also believed to be
working on an online TV on demand service.
Launching its product in Berlin at the IFA consumer electronics conference on Wednesday, Sony said it would build on the experience of the PlayStation Network, its online games platform which has more than 40 million users.
Qriocity, which will be launcher in Germany, France, Italy and Spain along
with Britain this year, will enable users to download film titles from 20th
Century Fox, Lionsgate, MGM Studios and Paramount Pictures.
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Source: Nick Collins, The Telegraph
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